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April · PPS practice strategist
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Hi — I'm April. I help with three kinds of physician practice work: credentialing, opening a new practice, or revenue cycle. Where should we start?
We're an established cardiology group. Need to credential 3 new providers with BCBS and UHC in Massachusetts.
Got it — credentialing for an existing group, not a new launch. BCBS MA typically runs ~88 days and UHC ~70 days when we submit clean. For 3 providers we'd run them in parallel — total clean-submission timeline is typically 90–110 days end-to-end, not 90 × 3. Want me to walk through what we'd need from your group to start?

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Trusted by independent practices across
Practice Strategy · Issue 47 · June 2026

Why the next decade of medicine belongs to independent physicians.

After fifteen years helping doctors leave employment — and helping hundreds more keep their existing practices credentialed across every payer that matters — a few patterns have stopped surprising us.

The cardiologist who calls us in October is almost always carrying the same three documents. A non-compete with a 25-mile radius. A board certification that just renewed. And a printed-out spreadsheet of the year's RVU production.

She didn't print the spreadsheet to argue with her hospital. She printed it because she finally believes the numbers, and the numbers say the hospital is keeping a margin she could be keeping herself. Every conversation that happens in our office at this stage is some version of the same calculation — and almost every one ends the same way.

The decision to go independent isn't really about the money. It's about whose decisions you live inside of. The schedule. The EHR. The referral patterns. The specialty mix of who sits next to you in the call room. The slow erosion of authority over things that used to be obvious.

"The hardest part of going independent isn't the work. It's the silence between deciding and starting."

The silence is what we're for. And it's also where we're for the ones who never left — the established cardiology group adding two more providers, the family medicine practice that needs to keep CAQH attested before the next renewal cycle, the dermatology MSO that needs RCM that actually collects on the back of denied claims. The work is the same shape: somebody has to do the operational substance, and somebody has to do it well.

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